Benchmark Sale Achieved for Non-Waterfront in Coogee Area

Highland agent Edward Reid has just achieved a benchmark result in the Coogee area for the sale of 8 Close Street, South Coogee. With a sale price in excess of $14.5million, this result marks Mr Reid’s debut as a Highland agent in spectacular fashion.

Edward Reid hit the ground running as part of the Highland Double Bay team listing this luxury 5 bedroom home immediately upon starting. “The decision to move to Highland was one I took very seriously as I always admired their brand in the market,” Edward said. “They are a competitive force and are extremely innovative in the marketing of their properties and brand presence that I believed I could really utilise in the areas that I am a specialist within. That being the lower Eastern beaches.”

8 Close Street was the perfect listing to get him started. “David Highland, the Malouf’s [Bill and David] and the wider Highland team have been nothing but supportive during my short time at the company,” Edward reflects. “When I listed 8 Close Street in South Coogee for one of my repeat client’s, I assured them that we would have the front foot on getting their property to market with a professional outfit and also utilise their database to secure a result, and that’s exactly what we were able to do.”

Running the campaign as an auction, the property went under the hammer through Damien Cooley of Cooley auctions with a packed house but unfortunately no result. “I believed in the property and knew we had the buyer out there. So after our auction result, we persevered with the sale and I was able to negotiate a circa $15million result in just one week after our on-site auction.”

A magnificent, free-standing home in a tightly-held pocket of an exclusive postcode, 8 Close Street was just the property to cement Mr Reid as a prestige agent in the Highland network. Showcasing luxurious interiors framed by expansive windows, interested buyers were treated to incredible ocean views from almost every room. Highland CEO, David Highland could not speak any higher of this calibre of property from one of his newest agents.

“Edward’s recruitment as part of the Highland Double Bay team has been something we have been eagerly facilitating from an internal point of view and it is great to now see him announce this benchmark sale. It is one of the most spectacular properties I’ve had the pleasure of being involved in, in this area and it is a massive achievement to not only sell within 7 weeks but also to achieve the highest, non-waterfront sale in the area.”

Boasting master detailing, European Oak timber floors and marble accents throughout as well as a divine saltwater pool taking pride of place on the level 2 terrace outdoors, it will be a trophy home for the lucky buyers for years to come.

For more information on this sale, Highland or Edward Reid, contact Rebecca Mulder, Head of Brand & Marketing at rebecca@highlandproperty.com.au.